Massage Therapy
Massage therapy in the overall mega – spa industry still factors in
with enough percentage points to dictate how these spas are laid out. With
all the choices out there for the consumer to choose from massage
therapy is still the one tried and true, hands down winner.
Massage in the world of cruise spas, resort and mineral spas is a
significant presence by any means of measure. There are hybrid spas part
hair salon and part day spa. These facilities feature in addition to
massage; pedicures, manicures and facials. Another segment of this division
is dental spas where patients are pampered to reduce the stress of
being prodded and drilled. This apparent surge in the industry is not only
in the larger cities; some more hip smaller towns are cashing in as
well.
|
|
 |
|
The new buzz word is massage entrepreneurs; business oriented
hands on healers who can smell the greenbacks. These well – heeled very
efficient health care specialists are just what the top end spas look
for in hiring sub- contractors to service and pamper their clients
with various massage therapies. Massage still plays an anchor role in both
exotic and standard style spas. According to the International Spa
Association’s numbers, there are over 11,000 spas featuring massage therapy
in the United States. That is roughly twenty percent more than last
year alone.
These spas make their money with their huge variety of treatment
rooms; massage therapy being the most prolific of all the client’s many
options. Each room can generate upwards of $47,000. ; massage therapy
claiming a whopping 49 percent. After massage comes facials at nearly 34
percent by the numbers tallied.
Strictly day spas make up 75 percent of all spa activity; and are
the most common way to unwind. These niche market producers filled a
definite void following the 9 – 11 terrorist attacks. People were afraid
to travel yet sought to enjoy themselves in relatively secure
surroundings.
|
|
